public relations

When discussing catechesis and evangelization, I am very comfortable using the phrases such as  “public relations” (PR) or marketing, and find that I often encounter push back. “The Church is not trying to win a public relations battle!” “Proclaiming the Gospel is not a popularity contest!” “The Church is not about public relations!” The conclusion that many people draw is that public relations and marketing necessitate altering the content of your core beliefs. That is a […]